Personal trainer +
Role: Art Direction & Design
Media: Branding, UX, App & Website
Client: Personal Trainer +
Personal trainer application for IPad and IPhone, allowing personal trainers to communicate with clients and set weekly programs to complete.
Creating the logo and brand colours, experimenting with different layouts, symbols, and text variations. Working and presenting to the client to reach an own able, recognisable brand identity.
The customer would download the Mobile app to download their Gym plan and then it would send the data to the Trainer who could use the IPad Version to update workouts, discuss areas of improvement and show future plans.
The App needed a simple informative website to further promote the app and it’s features for when it was first released. Experimenting with using a parallax scrolling one page effect to show the journey of the user and explain app features.